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About 10 to 15 minutes into every show Shep would usually gives the station ID followed by a string of commercials.

Many commercials were pre-recorded and he would often sing along or poke fun at them, others he would do from a script.

Some Humorous Station IDs
(8-25-66) "Speaking of rottenness"
(4-16-66) "Speaking of nuts"
(6-11-66 Limelight) "Speaking cream cheese"
"Trashing the commercials" (12-22-75)
Sponsors ( 365 Found)
Christian Reformed Church Frank's Place Restaurant Irwin Chevrolet
Psorex
A
A Country Place Acme Supermarkets ACTION - Washington DC
Aero Mexico Air Italia Air Jamaca
Alexis Lichine Beau-Jolais Wine Alfa Romeo Ali vs Frazier
American Dictating Machine Co. American Heritage Magazine American Korean Foudation
American Kosher American Motors Americana Hotel
Anacin Arpege Association for children with learning Disabilities - ACLD Nassau
Atlas Autopub
B
B & B Lorrys Bachman Pretzels Backpacker Magazine
Ballantine Beer Barclays Traveler's Checks Barnes and Noble
Barrington Hills Bavarian Summer Festival at Lakewood Park, Barnesville, PA Bellevue Hospital Volunteers
Benihana Japanese Steakhouse Black Jack Indoor Fogger Bless This Car Keychain
Blue Ribbon Restaurant Book Find Club Book Promotion
Bowie Racetrack Braniff International Broadcast Corned Beef Hash
Broadway Play Bronx Zoo Buddy's Place
Buick Burry's Business Week
BWIA Airlines
C
California Prune Advisory Board Car and Driver Magazine Carolina Rice
Castro Convertible Cerromar Beach Hotel Cerromar Beach Hotel
Chase Manhatten Bank Cheshire Academy Chevron
Chrysler Cinzano Citgo - A Nice Place to Visit
Coca Cola Collegiate Institute Columbia Records - Musical Treasuries
Community Service Society Compoz Consumer Affairs of NYC
Consumer Reports Coolies Anemia Foundation Corn-O-Cide
Correctol Costa Del Sol Wine Coty Perfume - Imprevu
Create A Card Cunard The Cattleman Restaurant
D
D'Agostino Datsun Deer Park Spring Water
Dell Books Department of Air Resources Department of Housing and Urban Developemet
Department of Transportation Dermacon Detroit Furniture
Di Gel Div of Youth and Family Services Dodge
Doxsee Clams Dr Pepper Dubonnet Wine
Durkee French Fried Onions
E
E. J. Korvette Eastern Airlines Edsel
Elecktra Records Electronic Workshop Emilio Gucci Furs
European Health Spa Evelyn Wood Eveready
Expo 67 Montreal
F
40-Plus Club of New York Facing the Lions - Viking Press Fanny Farmer
FinnAir First National Health Agncy Foodtown
Ford Friends of Central Park The Food Warehouse
G
Gambler's Anonymous Garden State Racetrack Gavin Antennas
General Tire Genovese Drugstores Gimbles
Gogomobile Golden Bounty Vitamins Gramercy Park Clothes
Grand Union Grand Way Tours Grant City
Great Shanghai Great Western Wine Greater NY Auto Show
The Golden World of Opera
H
Happiness Chinese Restaurant Harlem YMCA Harper's Magazine
Herald Tribune Herr's High School Diploma Academy
Hillman-Kohan Vision Center Hills Supermarket Hoffritz
Holland America Hollywood Bread Honda Motorcyles
Hotel Bar Butter House of Chan Huffman Koos
I
Iberia Airlines Intellectual Digest International Automobile Show
Iran Airlines The Intimate Enemy
J
Japan Airlines Jean Nate JGE Appliances
John Barleycorn Pub Joint National Committee for Language
K
Kaiser Aluminum Foil Kent Kidney Foundation of New York
King Karol Music KLH Knickerbocker Beer
L
Lafayette Radio Lake Tarleton Club Leather Guild Warehouse
Leathers 4 Leonard Kreusch Wines Les Champs Restaurant
Lifesavers Lime Rock Park Race Track Limelight - pre-Shep
Limelight - Shep Lincoln Savings Bank Live Concert / Performance
Loft's Candy Long Island Press Lowenbrau Beer
Luchows Luden's Cough Drops Lufthansa Airlines
M
Macleans Toothpaste Macy's Madison Square Garden
Magnavox Maladies Cheese Blintzes Mama Leone's
Mandarin House Manny Wolfes Marathon Man
Marboro Book Stores Marlboro Cigarettes Marriott Hotels
Martin's Home Decorating Centers Mayo 7 Mazda
Metropolitan Museum of Art Michelob Beer Millenium Guild - Pegeen Fitzgerald
Miller Beer Monarch Brokerage Mountain Valley Water
Movie Promotion MS. Magazine Mt Snow Vermont
Murdock Loans Music Age Record Shop
N
N.Y. Nets Nassau Coliseum National Airlines
National Dance Company of Senegal National Enquirer National Hemophilia Foundation
National Institute for Mental Health National Leukemia Association National Observer
Natural History Magazine Nedics New Jersey State Opera
New York City Ballet New York Coliseum New York Institute of Technology
New York Jets New York Journal American New York Magazine
New York Nets / Islanders New York Philharmonic New York Sports & Vacation Show
New York Times New York Times Sunday Magazine New Yorker Magazine
Newport Cigarettes Newsday - L.I. Newspaper North Shore University Hospital
Norwegian America Line Nucoa Margarine Nytol
O
Olin's Rent a Car Olivetti Valentine Typewriter Orbachs
Orchards of New York and New England Orenstein's Ornithopter (Flying Bird)
P
Palisades Amuesment Park Pan Am Airlines Paperbook Gallery
Parkinson's Disease Foundation Parks Sausage Peace Corps (PSA)
Personality Posters Peter Lind Hayes and Mary Healy Peugeot
Piel's Beer Playboy Club-Hotel Playboy Magazine
Political Ad Pontiac Port Authority
Pottery of All Nations President's Council on Physical Fitness and Sports Presidetial Coice Couri Air Service
Press Box Steak House Prestone Prexy's
Promenade Cafe - Rockefeller Center Provident Savings Bank Prozy's Army/Navy Store
Public Service Announcement (PSA) Punt e Mes The Pilgrim Laundry
Q
Quantas Airline
R
Orville Reddenbacher Gourmet Popcorn R.E.A. Express Random House
Record Hunter Regal Crown Sour Candies Regency Hotel
Renault cars Rheingold Beer Ringling Bros And Barnum & Baily Circus
Robert Hall Rokeach Gefilte Fish Roosevelt Savings Bank
Rosetta Roto Broil Roto-Rooter
Rover 2000 Royal Biscayne Hotel The Realist
S
No Commercials or Commercials Cut Sabena Belgian World Airlines Salem Cigarettes
Sandler and Young - Honey Come Back album Sardo Bath Oil Sax Fifth Avenue
Schaefer Beer Schlesinger's Schlitz
Schrafts Candy's Schrafts Restaurant Scientific American
Seaboard Coastline Railroad Sears Shawnee Inn
Shell Oil Company Shep Promo - Books Shep Promo - Live Appearance
Shep Promo - Records Shoetown Shop Rite
Shopwell Supermarkets Show Magazine Siglo Wine
Smithsonian Magazine Smokey The Bear Squibb - Golden Bounty Vitamins
SS Stella Solaris Stage Delicatessen Restaurant Steak and Brew
Story of Life STP Oil Treatment Subway Special to the World's Fair
Sunoco Sweet 'n Low Sweetheart Soap
Swissair The Salvation Army
T
TAP Airlines - Portugal Tar Gard Tastykake
The Trenton Times Theragran Tijuana Smalls
Time Life Books Time Magazine Times Square Stores
Tower Isle Hotel Toyota Tribuno Vermouth
Triumph TR3 TV Guide
U
U.S. Air Force U.S. Army U.S. Savings Bonds (PSA)
Ulpan Center Uris Theatre US Marine Corps
V
Chevrolet Vega Value Village Varig Airlines
Vegemato Juice Village Voice Village Voice Sports Car Rally
Volvo
W
The World Festival of Magic and the Occult Waldorf-Astoria White Oak Pottery Barn
White Rose Tea Wine and Cheese Tasting Festival Winston Cigarettes
WNET Channel 13 Wohlmuth Wolffs Kasha
WOR Christmas Fund WOR Radio Promo WOR TV Promo
World Journal Tribune Worth Perfume - Je Reviens
Y
Year One Poster Ying and Yang